CUSTOMER SATISFACTION TOWARDS E-BANKING SERVICES (KEY IJP************280)

• Dr. K. Pavithra

Abstract

In the current digitised financial landscape, banks are increasingly shifting their services online, providing customers access to various banking services. It encompasses everything from loans and debitcredit cards to personalised digital financial solutions.Electronic banking, commonly known as e-banking, is at the forefront of this transformation. Using telecommunication and electronic networks, e-banking delivers a broad spectrum of financial products and services. This blog will guide you through the different aspects of e-banking, offering insights into the meaning, types, and features of e-banking and working. It allows customers to access and manage their bank accounts, transfer funds, pay bills, and perform other financial activities via the internet or mobile devices.